Demographics
Understanding changing demographics is becoming critically important to a growing number of professionals and decisionmakers in business and government. Written in non-technical language and presented in a classroom-tested format, this easy-to-use guidebook offers case studies of important applications of applied demography in government planning, long-term corporate strategy, forecasting, human resource management, and marketing.
The authors show how to tie financial, political, and legal analysis into a consideration of demographic data and trends.
The authors show how to tie financial, political, and legal analysis into a consideration of demographic data and trends.
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